Using Dynamic Match
for DPA ads
Product feed adapted for existing advertising platforms. Product image changes applied: added creative overlay, price and sale price info, product title, discount rate and loyalty program badge - everything accrding to customer’s brandbook
CPO reduction allowed to scale the budget
Online cosmetics
and fragrance store
Conversion to completed orders
*at other sites, positive changes are less significant
Use Dynamic Ads for dynamic marketing:
Adjust the product feed to specific technical requirements at each platform.
Display a banner with ‘Top Seller’ badge, price, short item description, and any specials or BNPL
Reduce the CRR on completed orders using the 15% budget increase
Conversion to completed orders